The DSC programme is broad based & focused towards industry requirements. Offering a unique integration of communication and management at one level and theory and practice interface at another level makes the programme truly unique.
Core Subjects |
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| Mass Communication Managerial Economics Market Research |
Advertising and Sales Promotion Entrepreneurship Business Communication Cultural Studies |
Journalism Strategic Decision Making Statistical Analysis Entertainment Marketing |
Specialisations – Advertising & Entertainment Management
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Specialisations – Marketing & Digital
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Specialisations – Journalism & Public Relations
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